Stockholm-based company known for clothing launched an interior design concept in 2009.
DALLAS — Editor’s note: This article was originally published in the Dallas Business Journal here.
A home goods store concept from a well-known clothing company has opened at Galleria Dallas, breathing new life into a section of the four-story mall.
Featuring furniture and home decor at affordable prices, H&M Home opened May 23 at the North Dallas mall right next to its clothing counterpart, H&M. H&M has been a tenant at the Galleria since March 2012.
This is the first H&M Home in Texas and the entire Southwest region. Additionally, this store marks the brand’s 10th location in the United States.
“H&M at Galleria Dallas is a very strong store for us in the Texas market, and we were thrilled at the opportunity to expand the space with H&M Home,” a spokesperson with the retailer said in a statement.
The newly renovated space, including the mall’s longstanding H&M store, spans more than 27,000 square feet. The stores have separate entrances as a way to distinguish the different concepts.
The home goods store also offers interior pieces for the living room, kitchen, bedroom, bathroom, and kids’ room. Prices for most items at the store typically range from $20 to $70, according to its website.
“This is a great one-stop shopping destination for the whole family as it includes clothing and accessories for women, men, as well as kids,” Megan Townsend, the mall’s director of marketing, said in a statement.
H&M Home joins other home goods tenants, including Banana Republic Home, which opened in 2023. BR Home, which is owned by Gap Inc., sells furniture, home decor and more on the first floor of the Galleria.
Stockholm-based H&M first launched its interior design line in 2009 with the goal of selling modern designs in an “inspiring and sustainable way.” The overall brand prides itself on selling “Scandi-chic styles” at affordable prices and is well-known in the world of fast fashion for its wide variety of trendy clothes. Its first store in the U.S. opened in New York City in 2000, and there are now about 490 stores in the country.
Many North Texas malls have seen a resurgence since the pandemic, especially NorthPark Center, where foot traffic remains high. The mall has welcomed several new tenants in the past few years that continue to attract shoppers willing to get their wallets out.
Other malls and former malls, including Collin Creek and The Shops at Willow Bend, are in line for major redevelopments, with plans to transform them into mixed-use sites over the next few years.